The NCAA is mulling over a big rule change: incoming Division I athletes might soon have to disclose any name, image, and likeness (NIL) deals they landed while in high school or junior college. It’s a move aimed at transparency and, frankly, keeping things fair in an NIL world that’s gotten pretty wild lately.
If this goes through, athletes would have to report their NIL deals, so the NCAA can keep pay-for-play arrangements with boosters and school folks in check. It’s all tied to that $2.8 billion House settlement, which lets schools share millions with athletes—though any third-party deals over $600 need to be reported, too. For those wanting to dig deeper, ESPN has the full rundown.
The Proposed Rule: What It Entails
So, what’s actually on the table? The NCAA’s proposal would make incoming Division I athletes disclose every non-institutional NIL deal they’ve had since the start of their junior year in high school. Junior college transfers would start counting from when they first enrolled at a two-year college.
This info would have to be submitted to the College Sports Commission (CSC) when the athlete joins a Division I school. It’s a lot to keep track of, honestly.
Why This Rule is Being Proposed
The main idea here is to block pay-for-play deals between recruits and boosters or anyone tied to a school. By forcing full disclosure, the NCAA wants to make sure deals are above board—reflecting real market value and actual business needs.
It’s also about protecting athletes from sketchy situations. The integrity of college sports is on the line, or so the thinking goes.
Key Elements of the Rule
- Disclosure Timeline: Athletes would need to report all NIL deals back to their junior year of high school, or from when they started junior college.
- Reporting Body: The College Sports Commission (CSC) would handle the oversight and evaluation.
- Fair Market Value: NIL Go (from Deloitte) would check if these deals are legit and make sense business-wise.
- Consequences: The penalties for not following the rules aren’t set in stone, but losing eligibility is definitely on the table.
The Broader Context: NIL Deals at the High School Level
NIL money at the high school level has exploded. At least 40 states now let high school athletes cash in on their fame, though the rules are all over the place.
Some states, like Alabama, Michigan, and Ohio, are tough on NIL deals. Texas, for example, doesn’t let athletes under 17 sign anything.
State-Specific Regulations
Every state seems to have its own playbook for NIL deals. Some are all in, giving young athletes a shot to make money early.
Others are wary, trying to keep the focus on school and sports development. It’s a patchwork, and honestly, it can be confusing for families and coaches alike.
Implications for Athletes and Schools
If this rule passes, athletes might find the transition from high school or junior college to Division I a bit more complicated. There’s just more paperwork and, well, more eyes on their business deals.
Schools would probably have to ramp up their admin efforts, too. Tracking and verifying all this info won’t be easy, and it could mean hiring more staff or using new tech tools.
Legal Considerations and Potential Challenges
This rule could spark a wave of lawsuits. Gabe Feldman, who heads up sports law at Tulane, thinks the NCAA feels pretty confident in court—but who really knows?
Since athletes could get significant compensation under the new setup, maybe they’ll be less likely to sue. Still, there’s always a risk of antitrust cases lurking.
Antitrust Risks
The House settlement is supposed to lower the chance of antitrust lawsuits by giving athletes more money. But that doesn’t mean legal challenges are off the table.
The NIL legal landscape is still shifting, and future court decisions could change how this rule is enforced—or if it survives at all.
Future Rule Proposals
The settlement leaves wiggle room for more rules down the road. The NCAA could even try to ban NIL payments from certain groups to student-athletes, current or future.
But here’s the catch: that could just push boosters and collectives to pay athletes before they’re officially enrolled. Loopholes seem inevitable, don’t they?
Conclusion: Navigating the Future of NIL Deals
The NCAA’s proposed rule would require high school and junior college athletes to disclose their NIL deals. That’s a big move toward more transparency and fairness in college sports.
The goal here is to stop pay-for-play schemes and protect the integrity of collegiate athletics. But, let’s be honest, this also means new hurdles and some extra confusion for both athletes and schools.
The NIL landscape isn’t standing still—it keeps shifting. Everyone involved really needs to keep up and figure out how to handle these changing rules.
If you’re curious about the details or want to dig into the potential impact, check out the full article on ESPN.

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