College Sports Commission: NIL Go Clears $87.5 Million in Deals

BOOK AWAY GAME TRAVEL NOW!
Flights | Hotels | Vacation Rentals | Rental Cars | Experiences

The College Sports Commission just dropped some fresh data on the NIL Go clearinghouse, and it’s honestly kind of wild to see how far things have come. Over 12,000 deals have been cleared—yeah, you read that right—totaling a hefty $87.5 million.

The platform’s turned into a real force in college sports. Sure, some folks have grumbled about delays, but the latest report actually shows things are moving faster now, with a lot more clarity for both student-athletes and schools.

Revolutionizing College Sports with NIL Go

The launch of the NIL Go clearinghouse happened right after the House v. NCAA settlement got the green light. That was a big turning point for college sports, no question.

This whole thing was built with some help from Deloitte. The idea? Oversee and manage any issues tied to possible violations of the settlement. At its heart, NIL Go is about keeping things fair and transparent when it comes to Name, Image, and Likeness (NIL) deals for student-athletes.

Significant Milestones Achieved

Since June, NIL Go’s hit some pretty big milestones:

  • 12,000+ deals cleared
  • Total value: $87.5 million
  • Average deal: $7,186.88
  • 33,247 athletes signed up
  • 1,251 institution users

Those numbers really show just how many people are using it—and how much money is flowing to student-athletes now.

Efficiency in Deal Approvals

One of the big selling points for NIL Go is how quickly it approves deals. The latest report says 53% of deals get sorted out in 24 hours. That’s more than half, just like that.

Advertisement
Advertisement

Even better, 74% are done within a week. For student-athletes counting on these opportunities, that speed matters a lot.

October: A Record-Breaking Month

October was kind of a blockbuster for NIL Go. Over 3,300 deals got the green light, totaling $24.95 million.

Not only were there more deals, but the value shot up compared to earlier months. And apparently, approvals in October happened 21% faster than in September. That’s a pretty clear sign things are picking up speed.

Addressing Criticisms and Challenges

Of course, it’s not all smooth sailing. NIL collectives, agents, and school admins have called out the platform for sometimes dragging its feet on approvals.

The College Sports Commission hasn’t ignored this. They’re working on tightening up the review process, and honestly, the new numbers suggest it’s getting better.

Uncleared Deals: A Minor Setback

Still, the report points out that 394 deals—worth about $10 million—haven’t been cleared. The Commission marked those as “not cleared,” so they’re not moving forward.

It’s a bit of a setback, sure, but it does show the platform’s sticking to its standards and making sure everything lines up with the settlement rules.

Engagement and Transparency

Student-athletes and schools are clearly buying in, which says a lot about NIL Go’s impact. Bryan Seeley, the Commission’s CEO, has been pretty vocal about the need for clarity and fairness in reviewing NIL deals.

The commission keeps sharing updates and seems genuinely committed to staying transparent. That’s not something you always see, so it’s worth noting.

Looking Ahead

NIL Go’s still evolving, and I can’t help but wonder how much bigger its impact will get. It’s already unlocking serious financial opportunities for student-athletes and keeping things above board.

Conclusion

The latest data from the College Sports Commission shows the NIL Go clearinghouse is making real progress. Over $87.5 million in deals have been cleared so far.

The approval process is still evolving, but you can tell they’re working on making things smoother. Transparency and fairness are clearly top priorities, and that’s refreshing to see in this space.

BOOK AWAY GAME TRAVEL NOW!
Find the best accommodations
Check availability at 5* hotels, guest houses and apartments rated "superb" or "exceptional" by visitors just like you.
NO RESERVATION FEES
CHECK AVAILABILITY FOR YOUR DATES HERE
 

If you want to dig deeper, the full report is available here.

Joe Hughes
Joe Hughes is the founder of CollegeNetWorth.com, a comprehensive resource on college athletes' earnings potential in the NIL era. Combining his passion for sports with expertise in collegiate athletics, Joe provides valuable insights for athletes, fans, and institutions navigating this new landscape.

    Additional Reading:
Advertisement
Advertisement
Scroll to Top