Navigating NIL and Revenue Sharing in Modern College Sports

BOOK AWAY GAME TRAVEL NOW!
Flights | Hotels | Vacation Rentals | Rental Cars | Experiences

College sports are in the middle of a wild, unpredictable shift. Name, Image, and Likeness (NIL) rights, plus new revenue-sharing models, have thrown just about everyone—athletes, coaches, administrators—into uncharted waters.

On a recent episode of the Speak of the Devils podcast, NIL agent and Activate Sports Management founder Peter Boyle tries to make sense of it all. The episode also dives into Arizona State University’s (ASU) football scene, breaking down new transfer portal arrivals and taking a pretty honest look at the roster.

If you want to get into the weeds, check out the podcast here.

The Changing Landscape of College Sports

NIL rights and revenue-sharing have basically flipped college sports upside down. Athletes aren’t just playing for pride anymore—they can cash in on their own brands.

Peter Boyle points out that this is a huge opening for student-athletes. They can earn from endorsements, social media, and whatever other creative venture they dream up.

But let’s be honest: it’s not all sunshine. There are real questions about whether this new world is fair or even sustainable for everyone.

Opportunities for Athletes

The NIL era hands athletes the keys to their own financial future. Some of the biggest perks include:

Advertisement
Advertisement
  • Endorsement Deals: Athletes can now sign with brands, whether it’s a local pizza joint or a national company.
  • Social Media Revenue: Got a big following on Instagram or TikTok? That can mean real money from sponsored posts and partnerships.
  • Merchandising: Selling your own shirts, hats, and gear is now totally on the table.

Challenges and Controversies

Of course, it’s not all smooth sailing. The NIL world is already sparking arguments about who gets paid and who gets left behind.

Boyle stresses that we need actual rules and transparency to keep things from getting messy—or worse, exploitative.

ASU’s Transfer Portal Additions

Arizona State’s been busy in the transfer portal, scooping up talent to fill some big holes. Two names stand out: running back David Avit and tight end Kristian Ingman.

Both guys bring legit experience and skill, and there’s some buzz they’ll make a real difference this season.

David Avit: A Dynamic Running Back

David Avit’s got speed and agility that are tough to teach. He could be the spark ASU’s offense needs.

He’s not just a runner—Avit can catch out of the backfield, too, which gives the coaches more options.

Kristian Ingman: A Versatile Tight End

Kristian Ingman is the kind of tight end who can block one play and haul in a tough catch the next. That’s not easy to find.

With Ingman on the field, ASU’s offense suddenly looks a lot more unpredictable. Defenses might have their hands full.

ASU’s Roster Breakdown

The Speak of the Devils podcast doesn’t just glance over the roster—they dig in. Each position group gets some love, with a few players singled out as ones to watch.

Quarterbacks and Running Backs

Cam Dyer leads the quarterback room. He’s got a strong arm and seems to have earned some respect in the locker room.

Adding David Avit and Raleek Brown to the backfield gives ASU a better shot at a balanced attack. That’s been missing at times.

Wide Receivers and Tight Ends

Derek Eusebio and Jaren Hamilton headline the wide receivers. They’re fast, and there’s real potential for some big plays.

BOOK AWAY GAME TRAVEL NOW!
Find the best accommodations
Check availability at 5* hotels, guest houses and apartments rated "superb" or "exceptional" by visitors just like you.
NO RESERVATION FEES
CHECK AVAILABILITY FOR YOUR DATES HERE
 

Ingman at tight end gives the offense extra depth and flexibility. It should make the passing game a lot less predictable.

Defensive Standouts

Defense is anchored by cornerback Keith Abney and linebacker Zyrus Fiaseu. They’re experienced and don’t shy away from big moments.

If ASU’s defense is going to hold up, it’s probably on these guys to set the tone.

Looking Ahead: ASU’s 2025 Season and Beyond

The podcast throws out some predictions for the upcoming season. Matchups against Arizona and Colorado are circled as big tests.

There’s talk about how the team is prepping and what strategies might actually work—though, as always, it’s tough to know until the games start.

2025 Sun Bowl Preview

The 2025 Sun Bowl looms large for ASU. Wide receiver Derek Eusebio and quarterback Cam Dyer are expected to be right in the middle of the action.

This game could say a lot about where the program’s really headed.

Recruiting and Future Prospects

Recruiting is heating up, especially for the 2026 class. Names like QB Jake Fette and DE Kirtland Vakalahi keep popping up in conversation.

If these recruits pan out, ASU’s future might be brighter than some folks think.

Conclusion

The *Speak of the Devils* podcast digs deep into the current state of college sports. There’s a lot of talk about NIL and revenue-sharing models these days, and this show doesn’t shy away from the details.

ASU’s football program is in an interesting spot right now. With new transfers and a roster that looks promising, there’s a buzz building for the upcoming season.

If you’re curious and want to hear more, you can check out the full podcast episode [here](https://www.azfamily.com/2026/01/28/speak-devils-podcast-what-is-going-with-nil-revenue-sharing-college-sports/).

Joe Hughes
Joe Hughes is the founder of CollegeNetWorth.com, a comprehensive resource on college athletes' earnings potential in the NIL era. Combining his passion for sports with expertise in collegiate athletics, Joe provides valuable insights for athletes, fans, and institutions navigating this new landscape.

    Additional Reading:
Advertisement
Advertisement
Scroll to Top